The Murf

A story about growing up in the universe.

Oh shit! This might be, no joke, my new favorite video on the site. Scott Benson (he did episode 8 of the Animation Tag Attack) crafted this gorgeously animated music video for UK-based progressive electronic act, Rendezvous who were rad enough to give him complete creative freedom. PRO TIP for bands/clients who will work with Scott in the future: do the same, the man knows how to make some engaging watchables.

The overall narrative of human evolution is built through a series of brief, tightly edited vignettes (some lasting only a few seconds) that each inject a new unique dimension to the story while simultaneously advancing the overarching theme of how religion, spirituality and technology have the power to amplify and/or diminish our inner animal nature. Each one is polished to a high-sheen and a delight to take in (especially the gorgeous ‘shines’, bursts and abstracted geometric particle effects); this is one of those videos you’ll re-watch immediately after it ends.

If your reading this post in a dark room with nothing to do tomorrow: great! Click full screen, grab your headphones and enjoy. If you’re at work or have other stuff to do then do yourself a favor and bookmark this or leave yourself a note to watch it when you have the time to really enjoy what Mr. Benson has created. Enjoy!

Oh, right! I almost forgot! If you’re into process then don’t miss this write up on Scott’s blog where he goes into detail behind his thinking and motivation behind how and why he created The Murf.

P.S. If you liked this (which of course you did), I think you’ll also enjoy Thursday.

[ Rendezvous - The Murf ]